12 Business Moguls On How To Ensure Your Business Survives The Coronavirus Crisis

Article Except: “We’ve taken three steps. The first was stabilizing our business with a fully remote operation using Slack and Zoom. Next was pivoting our offers by identifying and solving the problems our clients are facing now. We worked around the clock to create training and done-for-you assets to help them become profitable again. Third was sustaining and growing by doubling down on marketing. Traffic hasn’t been this cheap for 10 years, so continue to make offers and sell. The worst thing you can do is assume that no one is buying.”  Jeff Sherman, founder and CEO of Tech Sweat LLC; serial entrepreneur who has launched five businesses and impacted over 5,000 fitness businesses in six countries